Monday, August 13, 2007

Subscriber Management System (SMS) Functionality

Subscriber Management System (SMS) Functionality
The SMS has responsibility for the majority of the information processing associated with customers, bills and other subscriber related activities.
The interactive nature of the CBI requires that the SMS be capable of handling transactions that enable two-way real time activities that take place in response to customer requests.

Interactive Services Architecture (ISA)

Interactive Services Architecture (ISA)

http://www.itvdictionary.com/definitions/interactive_services_architecture_isa_definition.html


Interactive Services Architecture - (ISA) - The ISA specification is/was an open development specification for accelerating integration of on-demand cable services by defining common open interfaces that enable network operators to more easily add and change services and resources. Businesses associated with it include Concurrent Computer Corporation and Pace Micro Technology, nCube and AOL Time Warner. http://66.102.7.104/search?q=cache:OAJ38zZmQW4J:www.fdis.org/98/1998-06-ats-dasgupta.ppt+Interactive+Services+Architecture&hl=en

Friday, August 10, 2007

Terms



Entitlement

is a guarantee of access to benefits because of rights, or by agreement through law. It can also refer, in a more casual sense to someone's belief that he/she is deserving of some particular reward or benefit.

MSO
Multiple System Operator (MSO)

SVOD
Subscription Video-on-Demand (SVOD)
Upsell/Up-selling

is a sales technique whereby a salesman attempts to have the consumer purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale. Up-selling usually involves marketing more profitable services or products, but up-selling can also be simply exposing the customer to other options he or she may not have considered previously.

Examples of up-sales are adding side dishes to a food order, selling an extended service contract for an appliance, suggesting a customer purchase more RAM or a larger hard drive (whether or not they need it) when servicing his computer, or selling luxury finishing on a vehicle. A common technique for successful up-sellers is becoming aware of a customer's background and budget, allowing them to better understand what the particular person might need. Many companies teach their employees to up-sell products and services. (from wikipedia)